2020-04-15 20:13:48 :
Tollywood producers are fetching large quantities via digital streaming rights of Telugu movies after the arrival of Amazon, Hotstar, Zee5 and Netflix. A number of producers are even able to launch their movies on OTT platforms earlier than the theatrical launch however the heroes are usually not prepared for the offers. Digital large Amazon got here out with new rules which might be irking the lead actors. The digital large needs the lead actors, administrators and technicians to advertise the movie for them as they’re paying an enormous quantity for the digital rights. They need particular video bytes to be shot to advertise the movie with the digital launch date.
Amazon additionally needs the producers to bear the promotional bills (paper advertisements and others with the digital launch dates). Although the producers are prepared for these promotions, the actors are usually not prepared to advertise their movies for Amazon. Producers Guild lately met to debate concerning the offers and the rules, rules to be adopted for the digital offers. They mentioned concerning the information rules which might be turning a burden for the producers and if they’ll persuade the heroes to comply with the rules. A readability on the new tips are anticipated quickly.